The Shed The Formality Podcast has been retired.

However, you can download this podcast and all of the others from my Google Drive archive. 

Erica Ford and Melissa Whish

021: Erica Ford & Melissa Whish – Four Winds Advisors

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Bringing facts and feelings to business. That’s what attorneys Melissa Whish and Erica Ford talk about on this episode of Engaging Voices.

This Weeks Engaging Voice:
Melissa Whish and Erica Ford
Co-Founders, Four Winds Advisors

Show Notes:

Attorney Melissa Whish brings 30 years of experience to the practice of Family Law. After founding The Law offices of Melissa A. Whish in 1994, later adding Mediation Matters as a divorce mediation adjunct to her practice.

Attorney Erica Ford began her law career working for the Honorable Judge Diane Kottmyer at Suffolk Superior Court and went on to practice litigation at Bingham McCutchen LLP’s Boston office. She then practiced Family and Estate Law at a California firm.

Erica’s passion for facilitating communication encouraged her to expand her legal expertise into the area of alternative dispute resolution. In 2015, she earned her Massachusetts mediation and divorce mediation certifications.

Together, Erica and Melissa own Four Winds Advisors where they provide pre-divorce planning and consultations to men and women south of Boston.

On this episode Stacey, Melissa and Erica talk about…

  • What Erica wanted to be when she grew up (:40)
  • What Melissa wanted to be when she grew up (2:45)
  • The power of networking and serendipity when starting a business (4:10)
  • Marketing and branding when no one is looking for what you sell (8:50)
  • The emotion behind divorce and why pre-planning makes sense (15:00)
  • Self-care – how Melissa and Erica recharge and make sure their own wells are full (21:30)
  • Facts and feelings: moving from logical thinking to compassion and the beauty of a business partnership (25:20)
  • Most fulfilling part of what they do (32:30)
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Erica Ford and Melissa Whish

About the Shed The Formality Podcast

For leaders & entrepreneurs who are great at what they do yet lack skills or confidence to sell their OWN ideas.

Tune in to the archives as Stacey Shipman and her guests share stories and insights on getting out of your own way, promoting your work, networking, leadership, handling adversity and more.

Listen to the archives on the Dropbox folder.