The Shed The Formality Podcast has been retired.

However, you can download this podcast and all of my others from my DropBox archive. 

Beth Knaus

Episode 44: Take the Lead & Know Your Worth with Beth Knaus

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Take the lead and know your worth. That’s what Beth Knaus, creator of That’s A Spade copywriting services, talks about on this episode of Engaging Voices.

This Weeks Engaging Voice:
Beth Knaus
Founder, That’s A Spade

Show Notes:
Beth Knaus is a content writer, workshop leader and owner of That’s A Spade Copywriting Services ( Her initial background is in business and the beauty industry, giving her the ability to get things done and look good doing it.

As a writer, she’s passionate about choosing direct, genuine and engaging language to clearly communicate with your market. Whether it’s website page content, blogging, bios or promotional materials, Beth chooses dynamic and crisp words to define who you are and what you do. She’s focused on helping her clients describe their value confidently, so they can charge what their skills and abilities are worth.

Beth is also a Pepperlane networking leader, and an active member at the SheBreathes Balance and Wellness Studio in Walpole, where she holds creative writing classes.

Now partial empty nesters, she lives in Norwood, Ma. with her awesome husband and some of their kids some of the time.

Her personal short stories have been published online and in print.

On this episode Stacey and Beth talk about…

  • What Beth wanted to be when she grew up and how that plays out in her work today (:50)
  • On being the boss and starting her first business (5:00)
  • From hair salon to writing business (11:00)
  • Money and the creative life: worth, value and work (18:15)
  • Shameless self-promotion and pricing your services (28:30)
  • Is it OK to “want” when you have everything you need? (38:00)
  • Importance of facts AND feelings in business (43:50)
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Beth Knaus

About the Shed The Formality Podcast

For leaders & entrepreneurs who are great at what they do yet lack skills or confidence to sell their OWN ideas.

Tune in to the archives as Stacey Shipman and her guests share stories and insights on getting out of your own way, promoting your work, networking, leadership, handling adversity and more.

Listen to the archives on the Dropbox folder.